Building inspections come to life
Brother Mobile Solutions wanted a set of graphics and social animations to accompany a blog piece about building inspection offerings. I was tasked to create some quick-turn illustrations, create looping animations for social, and develop an infographic that summarizes all the content.
Problem / solved
1. Finding interesting ideas to animate
- I developed a set of five illustrations that each correlate to a specific point in the blog.
- From building codes flying around a tablet to a Brother mobile printer shining glorious light as it prints, each animation has its own intrigue that still aligns closely with the blog content.
2. Keeping the solution lightweight
- This creative was a small campaign across a blog post and social posts, so it was critical to find a design that could be executed quickly and within budget.
- We used initial sketches to get approval on the ideas before moving into the quick-turn animation.